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Lead Generation & Funnel Marketing

More qualified enquiries for every rupee you spend

Landing pages, funnels and campaigns designed around one goal: qualified leads at a lower cost.

What's included
Overview

How we approach it.

A lead funnel is only as strong as its weakest step. We build the whole path: a focused landing page, the campaign that sends the right people to it, a form that asks the right questions, and routing that puts every enquiry in front of your sales team on CRM or WhatsApp the moment it arrives.

For SLP Quest this meant a 95% registration rate and 500 qualified leads for a niche professional event in Jaipur. For Brkesiya Ethnics, a funnel page and targeted ads delivered 4x higher footfall and 2x sales in a three-day exhibition.

  • High-conversion landing pages
  • Event & registration funnels
  • Lead magnets & forms
  • CRO and A/B testing
  • CRM & WhatsApp lead routing
Salesperson on a virtual call with a prospect from his laptop
Outcomes

What changes for your business.

01

Lower cost per lead

Pages and campaigns are tested and refined until each enquiry costs less to win.

02

Better lead quality

Qualifying questions and tighter targeting filter out enquiries your team cannot close.

03

Faster follow-up on enquiries

Leads reach the right salesperson automatically instead of waiting in an inbox.

What's included

Handled end to end by specialists.

High-conversion landing pages

Single-goal pages with clear offers, proof and forms, built to load fast on mobile.

Event and registration funnels

Registration pages, reminders and confirmations planned backwards from your event date.

Lead magnets and forms

Guides, checklists, calculators and forms that give buyers a reason to share their details.

CRO and A/B testing

Headlines, layouts and forms tested against each other to lift conversion rates.

CRM and WhatsApp lead routing

Every lead sent instantly to your CRM, email or WhatsApp with source details attached.

Funnel reporting

One view of visits, leads, cost per lead and conversion at each step of the funnel.

Process

Four steps, no surprises.

  1. Map

    We define your ideal lead, the offer and each step from first click to sale.

  2. Build

    Landing pages, forms, tracking and routing are built and tested.

  3. Launch

    Campaigns go live and start sending qualified traffic to the funnel.

  4. Improve

    We test changes and use your sales feedback to raise lead quality.

Tools and platforms
Google AdsMeta Lead AdsGoogle Tag ManagerGoogle Analytics 4Microsoft ClarityWhatsApp Business APIYenetch LeadsZoho CRMHubSpotLooker Studio
Pricing and engagement

Pay for outcomes you can plan around.

Every engagement starts with a free consultation and a written proposal with scope, timeline and fees.

Funnel build and monthly optimisation

We build the funnel once, then run and improve it on a monthly retainer, suited to businesses with continuous demand.

Event campaign

A fixed-scope funnel and campaign for a single event, admission window or exhibition, suited to date-driven goals.

Results

Proof from this service.

SLP QuestHealthcare education

Filling a niche professional event in an unfamiliar city

The challenge
SLP Quest, a division of Insight Rehabilitation, wanted to host an event for speech-language pathologists in Jaipur, where the audience was small, spread out and unaware of the organisation.
What we did
One high-trust funnel landing page to capture registrations fast, backed by precisely targeted social campaigns aimed at SLP professionals to keep cost per acquisition low.
Healthcare professional with a stethoscope
95%registration rate
500qualified leads
1.5xfootfall vs previous event
Brkesiya EthnicsFashion retail

Turning social ads into record exhibition sales

The challenge
A Jaipur ethnic-wear label needed to fill its twice-yearly exhibitions with qualified buyers, but website traffic was low and its lead funnel was unoptimised.
What we did
A dedicated funnel landing page with precise targeting, plus PPC and data-driven social branding campaigns aimed at high-value buyers in the region.
Boutique racks of colourful traditional and contemporary garments
2xsales in a 3-day exhibition
4xhigher footfall
FAQ

Questions, answered.

How is this different from performance marketing?

Performance marketing is the ad buying. Lead generation covers the full funnel around it: the landing page, the offer, the form, the follow-up and the tracking that connects them.

How quickly can a funnel go live?

A landing page takes about 1 to 2 weeks to design and build, and campaigns can go live within a week of that. Event funnels are planned backwards from your event date.

Can leads go straight into our CRM?

Yes. We route leads to your existing CRM, email or WhatsApp. If you need one pipeline with auto-assignment and reminders, we can set up Yenetch Leads.

How do you improve lead quality, not just volume?

We qualify at the form with the right questions, exclude poor-fit audiences in targeting and adjust based on your sales team's feedback. Fewer, better leads usually lower the cost per sale.

Let's talk about your goals.

Get a free consultation and a written proposal within two working days.

+91 95873 65247