Building trust and a lead engine for a new study-abroad brand
- The challenge
- A newly launched consultancy for admissions to French colleges had zero awareness, low lead volume and few admissions, in a sector often associated with scams.
- What we did
- A trust-first campaign with student testimonials and useful content, social lead magnets, and a custom CRM with a self-serve course finder that manages students, partner universities, leads and courses.




